Premier John Brumby joined Lord Mayor of Melbourne Robert Doyle and Megan Gale today to open the redeveloped David Jones Menswear store on Bourke Street, driving investment and jobs and providing world-class shopping in Victoria.
Mr Brumby said David Jones Bourke Street Mall would be the new national flagship David Jones store and was on par with the world’s best department stores such as Selfridges and Bloomingdales.
“The Menswear Store represents part of a $100 million investment by David Jones in the city of Melbourne,” Mr Brumby said.
“The new store will boost employment and tourism opportunities in our state and strengthen Melbourne’s reputation as the retail and cultural capital of Australia.
“We are standing up for Victorian jobs by supporting job-creating projects like the refurbishment of David Jones.
“During construction, the project engaged over 2000 construction workers and a further 450 new retail jobs.”
Mr Brumby said the decision by David Jones to invest in Victoria was confirmation of the attractiveness of Victoria’s retail sector.
“Victoria’s retail sector is growing faster than in any other state. The sector generated $1.8 billion of investment over the past 18 months,” Mr Brumby said.
David Jones Bourke Street Mall has served the people of Melbourne since 1854. As one of the oldest department stores in the world, David Jones has a longstanding heritage in the Melbourne market.
Mr Brumby said the unveiling today of the new Menswear Store was an important milestone in the history of Melbourne’s retail industry.
“The new store strongly supports the objectives of the Melbourne Retail Strategy 2006 – 2012, which aims to see Melbourne recognised internationally as Australia’s leading retail city,” he said.
“This new store will build on Melbourne’s reputation for outstanding shopping, cafés, restaurants, food and wine.”
The Victorian Government has supported David Jones with its redevelopment through the facilitation of a working group to facilitate approval and planning processes.
The remainder of the development is scheduled for completion in 2010.
Topics: Australia, cultural capital of Australia, department stores, economic development, economic growth, Economy, employment, food, Governance, investment, jobs, Melbourne, plannign processes, redevelopment, restaurants, retail capital of Australia, tourism, Victoria, Victorian Government, wine, world class shopping
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